03. Market Performance Platform
Clarity at scale, from VOC to AI - UL solutions
Problem
Retailers and suppliers struggled to connect product data, consumer feedback, and returns meaningfully. Existing tools were fragmented, hard to navigate, making insight feel like guesswork.
Solution
Designed a platform integrating VOC, product info, and AI-driven insights into one clean, interactive system. Collaborated across teams to translate dense requirements into interfaces that surfaced what mattered most. From dashboards to dynamic graphs, every screen focused on clarity, traceability, and confident decision-making. Less noise, more signal — built for how users actually work.